The Accidental Entrepreneur
50 Things I Wish Someone Had Told Me About Starting A BusinessBook - 2008
Like many business owners, Susan-Urquhart Brown never expected to end up as an entrepreneur. Launching her own business spoke to her passions, but she soon realized there was much more to being a successful owner than she ever expected. In The Accidental Entrepreneur, she takes all the mystery out of going solo. For those who are just beginning to consider starting a venture as well as those who want to take their organization to the next level, she offers advice on what works and what doesn't. With hard-won wisdom and empathy, she shows readers: * the 8 questions everyone should ask up front * the top 10 traits of the successful entrepreneur * how to obtain a license and sellers permit * the best way to create a business plan * 10 simple ways to get referrals * the 6 secrets of marketing a business * smart tips for investing and finance * ways to avoid burnout * how to avoid the 7 biggest pitfalls in business Starting one's own business should be exciting, not scary. This is the one book that will show readers how to create a successful and fulfilling venture they can be proud of.
Publisher: New York : AMACOM/American Management Association, c2008.
Branch Call Number: 658.11 Urquhart
Characteristics: xi, 179 p. :,ill. ;,23 cm.