Car Guys Vs. Bean Counters
The Battle for the Soul of American BusinessAudiobook CD - 2011
In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recession of 2008, GM is back on track thanks to its embrace of Lutz's philosophy.
Publisher: [Old Saybrook, Ct.] : Tantor Media, p2011.
Branch Call Number: CDAUDIO 338.7629 Lutz 06/2011
Characteristics: 8 audio discs (9.5 hr.) :,digital ;,4 3/4 in.