The Simple Art Of Greatness

The Simple Art Of Greatness

Building, Managing, And Motivating A Kick-ass Workforce

Book - 1995
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"Jim Mullen says, "The American employee is born energetic and raised to be competitive. Why treat him like an idiot?" He believes that the best way to make a company reach its full potential is by employing a "dangerous workforce" and imbuing it, individual by individual, with the power to make the company great. What Mullen (a self-styled iconoclast who counts Aristotle among his business heroes) offers in The Simple Art of Greatness is a brutally straighforward, hard-nosed formula for making money - and being happy while doing so."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved
Publisher: New York, N.Y. : Viking, 1995.
ISBN: 9780670852116
Characteristics: xx, 216 p. ;,21 cm.


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